2022 Fosway 9-Grid™

Sponge Group Recognised with "Core Leader" Status

Plymouth (UK), April 2022 - Following two years of successful organic growth, alongside critical acquisitions, Sponge Group has been elevated to the category of "core leader" in the 2022 Fosway 9-Grid™.

The recognition in one of EMEA's leading HR market analysis models signifies the enhanced digital learning offering that Sponge Group provides its clients. It also follows the integration of four brands under the Sponge Group: Sponge, Skill Pill, Idox Compliance, and Bolt Learning.

Combining new advances in gathering learner insights with an enhanced range of eLearning capabilities, the acquisitions have enabled Sponge to develop strong partnerships with global clients to identify key learning requirements, deploy the appropriate eLearning solutions, measure impact, and drive better performance across global workforces.

"Our move from 'core challenger' to 'core leader' in the Fosway 9-Grid™ is a testament to the progress Sponge Group has made in the past twelve months," said Adam Poulter, CEO of Sponge Group. "This progress was made possible through the dedicated teams at Sponge, which work tirelessly to ensure we are providing our clients with the best digital learning experiences and instilling trust in Sponge as a strategic partner for upskilling and, in some cases, reskilling their workforces."

Sponge Group's strengths in award-winning content development, strategic learning consultancy, and data insights have helped drive the significant growth of a client list comprising a host of marquee brands that includes AstraZeneca, Dyson, Tetra Pak®, AXA, Tesco, PayPal, IKEA, and Airbus.

"The recent depth and breadth we've added in our capabilities has enabled us to plug into the wider learning ecosystem in large enterprises and serve more than one strategic need for our clients," continued Poulter. "This has been a critical factor behind our upsurge in market performance, and I'm delighted to see that this growth has been recognised by one of the leading analysts of our industry."