Go1 Rebrand and New Product Suite
San Francisco, CA (USA), May 2025 - Go1, the leading content aggregator for people-first L&D leaders, rebrands to reflect its focus on real, authentic support for L&D leaders and releases Go1 Learn, a new product suite to reflect how L&D professionals actually work and how employees actually learn.
Go1 Rebrand
As part of this rebrand, Go1 has unveiled its new website and messaging to better reflect its place in the L&D landscape and showcase its vision for contributing meaningful insights to the market, helping companies get the most out of their team members, making HR and L&D leaders' lives easier and encouraging, building and supporting employees everywhere — including their own.
"A brand fails when it's not an authentic representation of its people and who the company is at its core," said Chris Eigeland, Go1 CEO. "At Go1, we seek to be the trusted vendor behind the scenes, providing critical support and insights to make HR and L&D leaders the on-stage leads."
Go1 executed this rebrand in consultation with many customers to understand what they're struggling with, how its product suite fits into their workflow and their reflections on Go1 as a company. It also solicited feedback from long-standing team members who have experienced the company's significant growth journey. This process ensured an impactful, strategic vision from the leadership team to establish alignment across all touchpoints with customers, prospects, employees and partners.
Go1 Learn
Go1 Learn is a reimagined learning experience built for how people actually learn. The product suite is intuitive, personalized and designed to deliver the right content exactly when it's needed. With AI-powered discovery, a dynamic homepage and content for every learner, Go1 Learn simplifies learning without adding to L&D leaders' workload.
As part of the Go1 Learn product suite, the company introduced Go1 Pay, the easiest way to offer personalized learning budgets, track spending effortlessly and unlock flexible learning, and Go1 Insights, where leaders can track skill trends in their organization and industry and measure learning activity while connecting this data to the right learning content. L&D teams often rely on outdated KPIs and surface-level metrics. Now, they can close skill gaps faster, drive engagement and curate with confidence, backed by data. Over the next 12 months, Go1 will continue to add new tools to Go1 Learn to make sourcing and managing content even easier.